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Getting Started

What is HollaEx?​

HollaEx is white-label exchange software, hosted on HollaEx Cloud, for launching and running a crypto exchange business. It includes the features of popular crypto exchanges, such as price charts, order books and secure user wallets.

Watch how HollaEx works on YouTube: https://www.youtube.com/@HollaEx

How do I open a crypto exchange?​

  1. Apply for the Operator Trial at hollaex.com/start. The trial is free for two weeks.
  2. Have a call with the HollaEx team. Every application is followed by a call about your business, the markets you want to run and your launch plans. The trial isn't self-serve.
  3. Get approved. Approved applicants receive dashboard credentials by email.
  4. Set up the exchange. Follow the Trial Exchange Setup Guide. Plan time for assets, fees, KYC, your domain, email and liquidity before you open to users.

New to HollaEx? The Introduction explains what you get and how the pieces fit together.

Can I add my coin or create a new coin?​

Yes. Popular assets such as BTC, USDT and ETH are available by default. You can also create new assets and trading pairs, or add a coin you already have: talk to the HollaEx team about the tokens you plan to list. See Add New Assets & Trading Pairs.

How does HollaEx compare to competitors?​

HollaEx stands out in several areas:

  • Ease of use: no technical expertise is needed to launch or run the exchange.
  • Extensive API support: nearly every function is available through the API.
  • Flexibility: developers can build custom frontends and plugins, including server scripts.
  • Simple asset listing: add tokens and markets from Operator Controls.

Read more on the HollaEx blog, G2 and SourceForge.

→ https://www.hollaex.com/blog/hollaex-receives-sourceforge-g2-award

Can I see the exchange in action?​

Sign up on the HollaEx Pro exchange at https://pro.hollaex.com/signup to deposit, trade and test. All you need is an email address.

Or, without registering, view the live markets list:

→ https://pro.hollaex.com/markets

What are HollaEx's core products and services?​

HollaEx Cloud gives you a hosted crypto exchange with an advanced trading platform, wallets, an OTC broker, a market-making bot powered by OctoBot, plugins, and website hosting with Site Studio. For traders it includes technical analysis indicators, real-time market data and order book depth charts.

Will my exchange have liquidity?​

Yes. Major markets such as Bitcoin (BTC) and Ethereum (ETH) have liquidity from the HollaEx Network, so your exchange has full order books and fair pricing at launch.

Markets for new coins need market making. A market-making bot powered by OctoBot is included. See Market-Making Bot and the Liquidity FAQ.

How can I get help?​

Open a ticket from your HollaEx dashboard and the team will get back to you. See Support tickets.

How much can I earn as an exchange business?​

See How much can I make by running an exchange realistically?